Gemstar TV Guide buys Jump the Shark

The domain JumpTheShark.com was just purchased by Gemstar (which has a significant presence here in Tusla). I think it’s cool. But:

Think about the audience of the TV Guide… Got a picture in your head? OK, now overlay the people who use the phrase “Jump the Shark”… How much of a demographic overlap do you see?

Yeah, me too.

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